BELLUCY™ IS OUR LEGACY, AND A PROMISE OF EXCEPTIONAL QUALITY

At Exclusive Beauty Solutions we constantly strive to present our valued clients with quality products that yield optimum results. To stay relevant in an ever-evolving industry, we keep up with the latest trends and innovations. Our company culture has earned us the reputation as a formidable force in the beauty industry, bringing you the absolute best of the best – consistently!

With so many changes in lifestyle and our industry in 2020, we have decided that the time has come for us to launch our own signature nail brand – to give our clients the edge in these uncertain times. We are committed to keep this brand both exclusive and affordable. All of our products have been tested over a period of 3 years, in active salon environments with outstanding results.

We are immensely proud to announce that BELLUCY™ will be distributed and exported exclusively by EBS. This luxurious brand will launch on the 7th of September with 40 highly pigmented shades, with top quality essentials for absolute durability. New collections will be added seasonally. BELLUCY™ will allow you to unleash your creative personality, and expand your service offering to a brand-new level.

 ON A PERSONAL NOTE – THE STORY OF BELLUCY

 “It was during lockdown and the dreaded COVID-19 pandemic, that I, and I’m sure many of you did too, began questioning many things about life and how we got to where we are today. The uncertainty was daunting and the future looked quite bleak. I looked back on my life journey and how many years it took to build a business and the extended family that came with the building of the brands. So many loyal clients that have walked the journey with me since 2008. Would we make it through this, and come out even stronger than before? So many questions, but too few answers. Hopefully, each step will bring us back to where we were, and our company – and yours – will become even stronger together.  BELLUCY™ marks the first step of a new phase for us.”

THE NAME, THE LEGACY

 “I have always referred to my daughter as Chanel Belle, and my first born granddaughters name is Lucy, therefore the name BELLUCY™”

THE IMPLEMENTATION

 “During the implementation and development of the brand, my wish was to “pay back” to an industry I love and which made me who I am today. I would like to emphasize my appreciation of all of my staff and distributors for being part of the EBS family through a very challenging year. We have therefore, in line with our legacy element – named or dedicated a colour after each one of them. I hope you see this too, as a subtle gesture of how much they mean to me, and how integrated they are in the company. A lot of thought has gone into even these little things, and I hope that you are as excited and enthusiastic about BELLUCY™ as I am. Each one of the team has their own story with regards to their dedications, be sure to ask about the  BELLUCY™ ODE TO THE FAMILY, it makes for a very interesting conversation!”

 – Dalize  (Owner of EXCLUSIVE BEAUTY SOLUTIONS) –